I’m not asking about ads in general, but it might be part of the same behavior. I mean the trend of showing media/art like Finding Nemo and people immediately going 
with the message and buying endangered fish.
Is this commodity fetishization, and if so, what are things an artist or creator can do to curb that? Is this something that is considered the responsibility of the creator?
Can anybody suggest readings or authors that shed light on this problem or possible solutions?
I recognized the allusion to Marx’s “melts into air” line, but I still could have sworn the rest of it was from a more recently famous work. So I searched for it but of course found nothing because you just wrote it! You have an impressive talent, comrade.
aw shucks 😳